costume research

This is a collage of the style of the clothes we think that our  Characters would wear. We have taken inspiration from artists such as Rita Ora, Beyonce and little mix and then we look at what they are wearing and find clothes which are similar to them and then made them unique to our characters so it is unique. All of these clothes are casual and include a lot of denim and leather and they wear of lot of trainers and boots. We liked the use of the denim and we think that this will suit our video. However we didn't like the baggy jumpers as we do not think that this suits our style.

We discovered that in a lot of the videos that they used bright colourful clothing. This helps the artist to stand out. It also adds to the happy upbeat feel that the song and video is trying to portray to the audience. Artists such as Katy perry, Kesha, Beyonce, little mix and Marina use bright clothing in their video.  We really like the bright clothing idea however we will have to be cautions that is does not clash if we are sing a colourful background as well so when picking the costume will we will have to think about the colours very carefully.

We noticed when looking at the Videos that girl groups will often wear the same or similar clothing. This help to reinforce the idea that they are a group and are a unit this helps wight he marketing and getting a fan base for the whole group. We like the idea of in some of the shots that they are wearing the same outfit however since we are on a budget it might be hard to buy them the same outfit so we may have to do similar outfits with clothes that are already available to us.

The song we have chosen is very patriotic so we thought it was very fitting that we used clothing to represent this. Since our song users American people names and dollars we are going to use the American flag. Artists such as Miley Cyrus, Beyonce, Katy Perry, Lady gaga and Nicki Minaj. We wouldn't use this lots of times through out the video as we think a few times would be more effective.

Here are some sketches that we have designed of different costumes that we may use. When designing these outfits we thought about our target audience. The colour theme that we wanted to go with and also the persona style that each of our characters would have.